Mixwell “Please Don’t Buy Mixwell” Brand Campaign

IDEA: Mixwell: a drink mixer for those who mix well, and not for those who don’t.

SILVER CLIO - “DON’T LOOK AT OUR BIG GAY GORILLA” IN THE OUT OF HOME - BILLBOARD CATEGORY

BRONZE CLIO - “A BIG GAY GORILLA AND A STREET TAKEOVER” IN THE PRINT & OUT OF HOME CRAFT - COPYWRITING CATEGORY

14TH ANNUAL SHORTY AWARD - LGBTQ COMMUNITY ENGAGEMENT

SILVER OBIE AWARD - COPYWRITING

BRONZE OBIE AWARD - CUSTOM INSTALLATION

SILVER CRAFT OBIE AWARD - COPYWRITING

Big Gay Gorilla OOH

Wild Postings

Digital Music Video

Creative Directors: Curtis Petraglia, Ashley Milhollin
Senior Copywriter: Mason Douglass
Senior Art Director: Savannah Bradford
Designers: Jorge Andrade, Katie Braverman, Maddie Avjean, John Duch
Motion Designers: Gianni Arone, Darleen Ralota