Snapple Renovation Campaign “Do Yourself a Flavor”

IDEA: To launch their new branding in 2021, Snapple wanted to focus on the ~flavor~ and ~fun~ they’re known for, while featuring their new 100% recycled plastic bottles. So, we introduced The Fun Guy and his trusty Fruit Buddies 🍑🍉🍓as recycle happy Snapple lovers who dedicated their lives to helping those suffering from extreme boredom with an invitation to “Do Yourself a Flavor!” 𝔂Ⓤ𝓶

:30 “Pizzeria” Broadcast and Digital Hero Spot

:15 “Produce” Broadcast and Digital Spot

:15 “Painting” Broadcast and Digital Spot

:06 Digital Videos

OOH